Internet Marketing and Relationships

There is a video floating around the web of a guy named Frank Kern bringing a crowd of internet marketers to their feet in a presentation where he says that you have to know yourself and know your market at deep inner levels and then have everything you do be congruent as you move forward to sell stuff. Or words to that effect. I wasn't there and I only saw a clip.

An interesting concept - perhaps as interesting in its "no!?! duh!!" nature as it is in its importance and relevance. I have come to believe that just about anything we hear or discover about human nature should be "no, duh" when we think about it. After all, it is us that is the subject of observation and discussion. We may not have thought about it that way, but we shouldn't be too surprised when we hear something that is right about something like this.

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Anyway, hear hear!!! About time!!
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YES. . . . To do anything well, we had better be coming from a genuine place in ourselves and interacting with others as they really are. The trouble is that when we get right down to it, how many of us are really at home with who we really are? How much of our energy is directed toward being "better"? Who would have the real us?

As my son was told at 2 by an "uncle" when he tore open the "Pat the Bunny" book to get to the real bunny and only found a square of fake fur glued to the cardboard,
"Take it from your Uncle Frank, don't take the clothes off the lady."

What kind of world would we have if we didn't collude with each other in not "taking the clothes off the lady" as uncle Frank so indelicately put it? It goes both ways. He might have added " . . . and don't look behind the 'nice-man' mask" or some such too.

Hmm.

So how can we collude with each other in different ways that have the capacity to lead to those deep connections that the man says sell lots of stuff for the purpose of just being toether in ways that feel good and make us all more fulfilled?

I don't know, but I have been putting a good bit of thought into it and you can see some of the early results at www.better-relationships-over-50.com